Why 'white fonting' won't help your resume chances

Beverly Evans, assistant dean of student affairs for career development, was quoted in this piece on examiner.com, which subsequently went viral on Twitter:

White fonting is when an applicant submits a resume via an applicant tracking system that appears to be nicely formatted with a traditional black font; however, scattered in the margins of the document are keywords pertaining to the job and employer. In theory, white font applicants hope that those keywords will be enough to get their resume through to a second round of consideration. 

"In the end, people enter the keywords to be searched, and then review the results," says Beverly Ehinger Evans, assistant dean of student affairs for career development at York College of Pennsylvania. "If the successful resume doesn't pass the human test, which in most cases it would not, the resume will be quickly discarded."